Think Tank - IFBB - Institut für Betriebliche Bildung

Recommendations for action and implementation concepts for the continuing education society

Frank Siepmann, Institute Director, IFBB

Germany, with its traditional and highly developed dual training system, was long considered a training society. With the end of the classic industrial age, the restructuring of organizations, digitalization and lifelong learning, the training society is being transformed into a continuing education society. The focus here is on the expansion of in-company continuing education with steadily increasing participation in continuing education by employees and companies.

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According to the 70:20:10 model (Charles Jennings), informal continuing education is of particular importance. On the way to the continuing education society, company practice is running ahead of theory in many areas. It is important to advance the mutual transfer of science and practice in central fields of in-company continuing education with the IFBB Think Tank “Corporate Education” and to include social developments in the process.

100+ scientists and experts develop recommendations for action for corporate education-work.

As part of the Think Tank, the IFBB has set up 10 working groups whose primary task is to develop practice-relevant recommendations for action for strategic education management in companies through the interaction of science and practice. The think tanks are interdisciplinary and combine the expertise and experience of 100 scientists, company representatives and inter-company experts.

Working group	Topic
Working group 0	META working group	The META working group (META-AK) accompanies the work of the working groups and sees itself as the central contact for all AK members. It provides the central structures for the working group activities, such as a digital home and meeting and filing structures. In addition, the META-AK develops prototypical building blocks, such as a use case, which supports the work of the AKs during the term. Frank Siepmann IFBB – Institut für Betriebliche Bildung Prof. Dr. Peter Dehnbostel TU Dortmund Max U. Gissler Gissler Learning AG Dr. Kai Liebert Münchener Bildungsforum (MBF) Dr. Jens Kohne IFBB – Institut für Betriebliche Bildung Mathias Fleig IFBB – Institut für Betriebliche Bildung
Working group I	Learning culture	A learning culture always exists, completely independent of whether companies are aware of it or not. At the same time, the learning culture has a relevant influence on corporate training. Against this background, the working group will develop a recommendation for action with the help of which companies can analyze, evaluate and purposefully adapt their learning culture. Susanne Kollmeier SEEPEX GmbH Willi Stock Retired Anna-Lena Mathieu Knauf Carina Ebli-Korbel Anton Paar GmbH Prof. Dr. Anja Schmitz Hochschule Pforzheim Olaf Dierker TeleLearn-Akademie GmbH Dr. Christoph Meier Scil Institut / scil Prof. Dr. Axel Koch Hochschule für angewandtes Management Sabine Prohaska seminar consult prohaska Yannick Walter Union Investment Katharina Haus RWE Carolin Graf-Sailer TALENTeers
Working group II	Stakeholder management	After a stakeholder analysis, the integration of the identified stakeholders and their interests has a decisive influence on the success or failure of corporate training and development projects. The working group will therefore develop a recommendation for action that will serve as a guide for structured stakeholder management. Elisabeth Schulze-Jägle Eschuja Thorsten Junk Evonik Industries AG Michael Ehrenberger SAP Deutschland SE & Co. KG David Burgwinkel Syna GmbH Uwe Jek IBM Ludwig Strobl Rohde & Schwarz Martina Witt Rohde & Schwarz Prof. Dr. Michael Dick OVG University Magdeburg Dr. Nathalie Weisenburger OVG-University Magdeburg Mario Patuzzi DGB Bundesvorstand Jasmin Hamadeh p-didaktik GmbH Dr. Ute Leber IAB – Institut für Arbeitsmarkt und Berufsforschung der Bundesagentur für Arbeit Dr. Regina Flake Institut der deutschen Wirtschaft Maximilian Mühlhausen ZEISS Group Jan Foelsing Development Enthusiast
Working group III	Competence management	In an age of shortages of skilled workers and demographic change, the management of employee competencies will be a key competitive factor for companies. The working group will therefore develop a practice-oriented recommendation for action with decisive aspects for the successful implementation and further development of strategic competence management. Volker Nürnberg HR Business Transparency Consulting Tino Roth Deutsche Bahn Mia Wolf-Adolph Gebr. Becker GmbH Karin Kießling d&b audiotechnik Prof. Dr. Werner Sauter Blended Solutions GmbH Prof. Dr. Thomas Bartscher Deggendorf University of Applied Sciences Dr. Philipp V. Ramin i40 – the future skills company Sonja Krönung EUROGROUP CONSULTING Deutschland Dr. Evelyn Schmidt-Meergans IBBF - Institut für Betriebliche Bildungsforschung Frank Vankerkom IKK classic Anne Koark i40 – the future skills company
Working group IV	Collaborative learning and working	In the discussion of "Future Skills", collaboration is regularly counted among the most important interdisciplinary skills for the future. Collaboration generally means the joint development of an idea, a problem solution, or a task, ideally resulting in new solutions, products or insights. In the working group, a recommendation for action will be developed that will enable companies to successfully enter this future topic. Dr. Daniel Stoller-Schai Collaboration Design Dr. Regina Krammer Loesche GmbH Florian Büttner HUK-Coburg Hans Zebinger UNIQA Thomas Küll NORDMETALL Verband der Metall- und Elektroindustrie e.V. Dr. Götz Richter baua: Bundesanstalt für Arbeitsschutz und Arbeitsmedizin Prof. Dr. Lars Windelband Karlsruher Institut für Technologie (KIT) Prof. Dr. Jutta Rump Institut für Beschäftigung und Employability IBE Franziska Schleuter MaibornWolff GmbH Prof. Dr. Fritz Böhle ISF München e.V.
Working group V	eDidactics	The common didactic concepts used in companies all too often still stem from the days of classic face-to-face training, supplemented by conventional eLearning. With the digital transformation of recent years, an understanding of corporate training is now developing that places employees more at the center. The eDidactics working group analyzes this field of action and will develop a concrete recommendation for action. Prof. Dr. Matthias Ballod Martin-Luther-Universität Halle-Wittenberg Oliver Lorenz DB Alexandra Pattermann Deichmann GmbH Dr. Jürgen Sammet Dr. Sammet & Wolf Yvo Wüest Education Minds GmbH Prof. Dr. Christian Stamov Roßnagel Jacobs University
Working group VI	Artificial Intelligence	Artificial intelligence is a mega-trend that also promises innovative solutions for corporate education, such as personalized learning recommendations, digital learning guides or more automation in administration. But what can AI actually achieve in corporate education today? The working group will take a critical look at the future topic and will develop a recommendation for action for the successful and strategic implementation of AI in education and training. Dr. Lutz Marten IBM Deutschland GmbH Dr. Matthias Reuter Siemens AG Julia Rick d&b audiotechnik GmbH & Co. KG Prof. Dr. Henning Klaffke Berufliche Hochschule Hamburg Björn Schulz Beuth Verlag GmbH Dr. Peter Brandt DIE Dr. Jens Kohne IFBB – Institut für Betriebliche Bildung Dajana Prellwitz Erich Netzsch GmbH & Co. Holding KG Prof. Dr. Martin Kröll Ruhr University Bochum
Working group VII	Competence development of educational personnel	The Corona pandemic has contributed to a significant acceleration of the digital transformation of corporate education, and companies are more than ever faced with the challenge of building appropriate in-house competencies for digital learning. But what competencies does training staff actually need to be fit for the future? The working group will provide an answer to this question as part of a recommendation for action on how companies can support the skill development of their training staff in a targeted manner. Dr. Jochen Robes Robes Consulting Darmstadt University of Applied Sciences Weiterbildungsblog Meike Leue Michael Fally SPAR Österreichische Warenhandels-AG Jan Foelsing Development Enthusiast Dr. Michael Steinhöfel IBBF - Institut für Betriebliche Bildungsforschung Sünne Eichler Steinbeis Institut Dr. Claas Triebel Kompetenzenbilanz Prof. Dr. Andreas Diettrich University of Rostock Prof. Dr. Uwe Elsholz FernUniversität Hagen Sascha Wingen Altano Gruppe GmbH
Working group VIII	Extended Reality	Virtual reality, augmented reality, mixed reality and metaverse are still comparatively new methods for in-company training, and it is not always clear how the various approaches differ in concrete terms and what added value they actually offer. In practice, there is often a lack of didactic concepts that work. The working group is therefore developing a recommendation for action that can help company training with xR to create concrete added value for companies and their employees. Sandra Mareike Lang Expert for digitalization & didactics Tobias Ladewig Würth Daniela Martusciello TRUMPF Marbod Lemke Stihl Volker Kunze eos GmbH Udo Sonne Universitätsklinikum Heidelberg Torsten Fell Institute for Immersive Learning George Streit ICT-Berufsbildung Schweiz Prof. Fabrizio Palmas straightlabs GmbH & Co. KG
Working group IX	Blended Learning	The combination of presence and eLearning as blended learning has always been the ideal approach in digital learning, which is partly due to the fact that the approach is very flexible thanks to a vast choice of method options and combination possibilities. The working group will therefore provide guidance in the form of a recommendation for action and point out interrelationships in order to support companies in designing blended learning courses that are suitable for them. Dr. Katja Bett Corporate Learning & Change GmbH Dr. Jörg-Alexander Boy Compart AG Heike Bette Fresenius Kabi Deutschland GmbH Matthias Brockerhoff medic-Con. GmbH Prof. Dr. Johannes Moskaliuk ISM Stuttgart Prof. Dr. Verena Gerner Hochschule Ansbach – University of Applied Sciences Prof. Dr. Jörg Zumbach University of Salzburg Prof. Dr. Philipp Gonon University of Zurich
Working group X	Team learning	In the modern world of work, learning and working in teams is becoming increasingly important, because individual development is no longer sufficient due to the current and future challenges of new, complex, dynamic and chaotic situations. Against this background, team development must become a focus of corporate education in the future. The working group will therefore develop a recommendation for action that will help companies to develop teams as a whole in a targeted manner in order to improve joint working and learning. Patrick Eglmaier PUMA Group Polly Ivanova PUMA Group Dr. Therese Rosemann Helmut-Schmidt-Universität Hamburg Mathias Fleig Innovationszentrum für Industrie 4.0 Nadia Eggmann Die Schweizerische Post AG

Working group	Topic
Working group 0	META working group	The META working group (META-AK) accompanies the work of the working groups and sees itself as the central contact for all AK members. It provides the central structures for the working group activities, such as a digital home and meeting and filing structures. In addition, the META-AK develops prototypical building blocks, such as a use case, which supports the work of the AKs during the term. Frank Siepmann IFBB – Institut für Betriebliche Bildung Prof. Dr. Peter Dehnbostel TU Dortmund Max U. Gissler Gissler Learning AG Dr. Kai Liebert Münchener Bildungsforum (MBF) Dr. Jens Kohne IFBB – Institut für Betriebliche Bildung Mathias Fleig IFBB – Institut für Betriebliche Bildung
Working group I	Learning culture	A learning culture always exists, completely independent of whether companies are aware of it or not. At the same time, the learning culture has a relevant influence on corporate training. Against this background, the working group will develop a recommendation for action with the help of which companies can analyze, evaluate and purposefully adapt their learning culture. Susanne Kollmeier SEEPEX GmbH Willi Stock Retired Anna-Lena Mathieu Knauf Carina Ebli-Korbel Anton Paar GmbH Prof. Dr. Anja Schmitz Hochschule Pforzheim Olaf Dierker TeleLearn-Akademie GmbH Dr. Christoph Meier Scil Institut / scil Prof. Dr. Axel Koch Hochschule für angewandtes Management Sabine Prohaska seminar consult prohaska Yannick Walter Union Investment Katharina Haus RWE Carolin Graf-Sailer TALENTeers
Working group II	Stakeholder management	After a stakeholder analysis, the integration of the identified stakeholders and their interests has a decisive influence on the success or failure of corporate training and development projects. The working group will therefore develop a recommendation for action that will serve as a guide for structured stakeholder management. Elisabeth Schulze-Jägle Eschuja Thorsten Junk Evonik Industries AG Michael Ehrenberger SAP Deutschland SE & Co. KG David Burgwinkel Syna GmbH Uwe Jek IBM Ludwig Strobl Rohde & Schwarz Martina Witt Rohde & Schwarz Prof. Dr. Michael Dick OVG University Magdeburg Dr. Nathalie Weisenburger OVG-University Magdeburg Mario Patuzzi DGB Bundesvorstand Jasmin Hamadeh p-didaktik GmbH Dr. Ute Leber IAB – Institut für Arbeitsmarkt und Berufsforschung der Bundesagentur für Arbeit Dr. Regina Flake Institut der deutschen Wirtschaft Maximilian Mühlhausen ZEISS Group Jan Foelsing Development Enthusiast
Working group III	Competence management	In an age of shortages of skilled workers and demographic change, the management of employee competencies will be a key competitive factor for companies. The working group will therefore develop a practice-oriented recommendation for action with decisive aspects for the successful implementation and further development of strategic competence management. Volker Nürnberg HR Business Transparency Consulting Tino Roth Deutsche Bahn Mia Wolf-Adolph Gebr. Becker GmbH Karin Kießling d&b audiotechnik Prof. Dr. Werner Sauter Blended Solutions GmbH Prof. Dr. Thomas Bartscher Deggendorf University of Applied Sciences Dr. Philipp V. Ramin i40 – the future skills company Sonja Krönung EUROGROUP CONSULTING Deutschland Dr. Evelyn Schmidt-Meergans IBBF - Institut für Betriebliche Bildungsforschung Frank Vankerkom IKK classic Anne Koark i40 – the future skills company
Working group IV	Collaborative learning and working	In the discussion of "Future Skills", collaboration is regularly counted among the most important interdisciplinary skills for the future. Collaboration generally means the joint development of an idea, a problem solution, or a task, ideally resulting in new solutions, products or insights. In the working group, a recommendation for action will be developed that will enable companies to successfully enter this future topic. Dr. Daniel Stoller-Schai Collaboration Design Dr. Regina Krammer Loesche GmbH Florian Büttner HUK-Coburg Hans Zebinger UNIQA Thomas Küll NORDMETALL Verband der Metall- und Elektroindustrie e.V. Dr. Götz Richter baua: Bundesanstalt für Arbeitsschutz und Arbeitsmedizin Prof. Dr. Lars Windelband Karlsruher Institut für Technologie (KIT) Prof. Dr. Jutta Rump Institut für Beschäftigung und Employability IBE Franziska Schleuter MaibornWolff GmbH Prof. Dr. Fritz Böhle ISF München e.V.
Working group V	eDidactics	The common didactic concepts used in companies all too often still stem from the days of classic face-to-face training, supplemented by conventional eLearning. With the digital transformation of recent years, an understanding of corporate training is now developing that places employees more at the center. The eDidactics working group analyzes this field of action and will develop a concrete recommendation for action. Prof. Dr. Matthias Ballod Martin-Luther-Universität Halle-Wittenberg Oliver Lorenz DB Alexandra Pattermann Deichmann GmbH Dr. Jürgen Sammet Dr. Sammet & Wolf Yvo Wüest Education Minds GmbH Prof. Dr. Christian Stamov Roßnagel Jacobs University
Working group VI	Artificial Intelligence	Artificial intelligence is a mega-trend that also promises innovative solutions for corporate education, such as personalized learning recommendations, digital learning guides or more automation in administration. But what can AI actually achieve in corporate education today? The working group will take a critical look at the future topic and will develop a recommendation for action for the successful and strategic implementation of AI in education and training. Dr. Lutz Marten IBM Deutschland GmbH Dr. Matthias Reuter Siemens AG Julia Rick d&b audiotechnik GmbH & Co. KG Prof. Dr. Henning Klaffke Berufliche Hochschule Hamburg Björn Schulz Beuth Verlag GmbH Dr. Peter Brandt DIE Dr. Jens Kohne IFBB – Institut für Betriebliche Bildung Dajana Prellwitz Erich Netzsch GmbH & Co. Holding KG Prof. Dr. Martin Kröll Ruhr University Bochum
Working group VII	Competence development of educational personnel	The Corona pandemic has contributed to a significant acceleration of the digital transformation of corporate education, and companies are more than ever faced with the challenge of building appropriate in-house competencies for digital learning. But what competencies does training staff actually need to be fit for the future? The working group will provide an answer to this question as part of a recommendation for action on how companies can support the skill development of their training staff in a targeted manner. Dr. Jochen Robes Robes Consulting Darmstadt University of Applied Sciences Weiterbildungsblog Meike Leue Michael Fally SPAR Österreichische Warenhandels-AG Jan Foelsing Development Enthusiast Dr. Michael Steinhöfel IBBF - Institut für Betriebliche Bildungsforschung Sünne Eichler Steinbeis Institut Dr. Claas Triebel Kompetenzenbilanz Prof. Dr. Andreas Diettrich University of Rostock Prof. Dr. Uwe Elsholz FernUniversität Hagen Sascha Wingen Altano Gruppe GmbH
Working group VIII	Virtual Reality	Virtual Reality, Augmented Reality, Mixed Reality or Metaverse are still comparatively new methods for in-company training and it is not always clear how the various approaches differ in concrete terms and what added value they actually offer. In practice, there is often a lack of didactic concepts that work. The working group will therefore develop a recommendation for action which will help in-company training with VR can create concrete added value for companies and their employees. Sandra Mareike Lang Expert for digitalization & didactics Tobias Ladewig Würth Daniela Martusciello TRUMPF Marbod Lemke Stihl Volker Kunze eos GmbH Udo Sonne Universitätsklinikum Heidelberg Torsten Fell Institute for Immersive Learning George Streit ICT-Berufsbildung Schweiz Prof. Fabrizio Palmas straightlabs GmbH & Co. KG
Working group IX	Blended Learning	The combination of presence and eLearning as blended learning has always been the ideal approach in digital learning, which is partly due to the fact that the approach is very flexible thanks to a vast choice of method options and combination possibilities. The working group will therefore provide guidance in the form of a recommendation for action and point out interrelationships in order to support companies in designing blended learning courses that are suitable for them. Dr. Katja Bett Corporate Learning & Change GmbH Dr. Jörg-Alexander Boy Compart AG Heike Bette Fresenius Kabi Deutschland GmbH Matthias Brockerhoff medic-Con. GmbH Prof. Dr. Johannes Moskaliuk ISM Stuttgart Prof. Dr. Verena Gerner Hochschule Ansbach – University of Applied Sciences Prof. Dr. Jörg Zumbach University of Salzburg Prof. Dr. Philipp Gonon University of Zurich
Working group X	Team learning	In the modern world of work, learning and working in teams is becoming increasingly important, because individual development is no longer sufficient due to the current and future challenges of new, complex, dynamic and chaotic situations. Against this background, team development must become a focus of corporate education in the future. The working group will therefore develop a recommendation for action that will help companies to develop teams as a whole in a targeted manner in order to improve joint working and learning. Patrick Eglmaier PUMA Group Polly Ivanova PUMA Group Dr. Therese Rosemann Helmut-Schmidt-Universität Hamburg Mathias Fleig Innovationszentrum für Industrie 4.0 Nadia Eggmann Die Schweizerische Post AG